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More terms for the course

In addition to the "proofs" of logos, pathos, ehtis, classical rhetoric gives us also five "canons" nicely summarized here.

What is the bottom line in all these terms, elements, factors, -- indeed -- variables in rhetorical analysis?

AUDIENCE! Let's look at some ways to think about audience in these approaches.

  • Rhetorical triangle or Bitzer (Kinneavy, too) approach
  • Relationships approach (1980s) (Petrick and Pfister)
  • Logos/pathos/ethos or Booth approach to audience analysis
  • Burke's Pentad or scene approach to audience analysis.

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Good summary of 12-year study on MMR and MMR-V vaccine safety.

Another informative, lay-audience pitched science new site is IFLS.

Posted on Monday, February 2, 2015 at 06:24AM by Registered CommenterMarybeth Shea | CommentsPost a Comment

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