« Week 6: rain garden memo refinement | Main | Week 4: canons of rhetoric+stasis theory »

Week 5: canons, sentences, all in a concise rain garden mem

Looping back to pick up rhetorical language: Aristotle's canons of communication.  Here the links are from BYU's Silva Rhetoricae (Forest of Rhetoric) (Read if you wish but not required!)

Canons of Rhetoric
        Invention (thinking, brainstorming, pre-writing, investigating all arguments of logos, pathos, ethos)
        Arrangement (what order shall we use for this Audience, Context, Purpose)
        Style (word choice, level of complexity, warmth/coolness, authority of our ethos)
        Memory (are we imagining and adjusting our writing craft choices to the reader's needs, preferences)
        Delivery (what about practical elements of device, platform, timing)

We are focusing on the definition (stasis 2) of what a rain garden is.  Did you look at our background sources posted earlier?  Reposting here for your convenience:

  • Long EPA web exhibit with many links
  • PG County rain garden guide (9-page color PDF)
  • stasis theory and the rain garden memo (two-page Google doc)
  • Have you used Wikipedia to think about rain gardens?  You can use the journalism heuristic to select details that will help you write a memo (note: you are in the invention stage, here): Who what, where, when, and why -- journalism stasis questions

-- PREWRITING/DRAFTING

Who?  Larry Coffman, originator/environmental engineer; Allen Davis, hydrology researcher

What? classify rain gardens as low impact development; a last-mile solution for water quality protection

Where? Prince George's County in the Somerset Development

When? Early 1990s 

Why?  low cost storm water remediation and pollution control (two functions; two forms)

Audience, Context, Purpose: Audience scenario for this memo: Here is Jane, our boss. She asked for the memo at the end of our last staff meeting. 

 

Arrangement/Delivery: By the way, the OWL website at Purdue is a fabulous resource for writing. Memos also have a standard format:  See the image to the left.  Also, look at the email heading in your software.  This electronic message is based on the memo format.  

Bonus question: what is the difference between a memo and a letter?

Style/craft choice Topic Sentence: A list of qualities for you to strive for

  • Usually a short direct sentence (think announcement)
  • Signals the topic in the paragraph (think preview)
  • Hooks the reader by 1) raising a question or 2) provoking thought
  • Can be placed anywhere, but early on in the paragraph is the best default strategy for most professional documents; in other words, at the beginning of the paragraph
  • Contains an element of transition from the previous paragraph

Note:  topic sentences can be implied in tightly coherent prose (for now, leave this subtle technique to the professionals!)

Let's look at examples of topic sentences useful in the rain garden memo:

Rain gardens, or bioretention ponds, are a kind of low impact development.  Low impact development....

Rain gardens have two components:  layers of percolation material and carefully chosen plants.

Rain gardens protect the local environment by absorbing water run-off from impervious surfaces and by sequestering pollutants.

Dr. Allen Davis studies rain garden effectiveness.  Davis, a civil engineering professor, has been studying bioretention for more than twenty years.

Let's also think about sentences generally.  Take-away advice to you?  Write shorter sentences than those you are familiar with in literature and many of your textbooks. 

Now, let's think about sentences in these one-page MS Word handouts: 

Sentence Patterns (direct sentence is the stem pattern)

Buffy and Sentences

Pitch the Verb

Preview of Wednesday, on to paragraphs and the cognitive wedge (one-page Google doc with images):

Paragraph Definition: think  architectures (two-page MS Word handout)

Paragraph Types: think jobs (MS Word seven-page handout)

For Friday, you will make your first post in Eli Review on prewriting/drafting your rain garden memo. You need to sign up!

  1. Make an account in Eli Review where you sign up for our course, using wizard248earner to enroll.
  2. If you need a courtesy code, as we discussed in class, email with the email you will use in Eli Review and let me know on MONDAY.
QUESTION! Will the three month subscription work?  Mb will game this out and ask ER staff. To Be Determined (TBD).

By next Monday, you will give and receive feedback in Eli Review.  To be discussed AND I will place these tasks in the ELMS Calendar for your convenience.

Posted on Sunday, September 25, 2022 at 01:46PM by Registered CommenterMarybeth Shea | CommentsPost a Comment

Reader Comments

There are no comments for this journal entry. To create a new comment, use the form below.

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>